Built entirely from user-generated content, each film meant finding a story within a huge collection of posts, images and videos from across Reddit. The edit became the foundation for the rest of the piece, including a custom music track with lyrics written in response to moments and themes emerging from the cut. I also contributed incidental animation, including character moments and transitions throughout the films.
Both Recaps were featured on Reddit’s homepage and were well received by the community. The projects were also featured by Ad Age in both 2021 and 2022.
↑Back to Top